Margherita Missoni On Her Favorite Item from Missoni for Target and If a Second Collab Is in the Works

Photo: Getty

It’s safe to say that we’ve had Missoni on the brain these past few weeks…from the retro-inspired ad campaigns, to the drool-worthy 400-piece lookbook and our frantic shopping spree. Needless to say, when we saw the lovely Margherita Missoni at Charlotte Ronson we had to pick the heiress’s brain about the collection–because if you needed another reminder, it goes on sale TOMORROW.

What was your favorite item from the collaboration?
There is a back and white zig zag coat that I think is really great.

Were you surprised it sold out so quickly at the New York pop-up shop?
You know, we sort of had a premonition it would, just because there was already so much, so, so much excitement online that was really good.

Will you reprise the collaboration, since it’s been so successful?
You know there is something special about the collection that I think you have to be very careful because if you do it again, it might lose that special quality.

Here’s hoping she changes her mind!

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